The Fool
2021-2022
|interior design
|immersive experience
|storytelling
|graphic design
|fashion design
The Fool is a member-only immersive experience club, which is inspired by The Fool's Journey from tarot cards, including the 22 Major Arcana cards and their meanings. 'The Fool' is the first card of the deck and it represents both the beginning and the end. Everyone is born as a fool, by seeing different scenes and experiencing the life, we become complete.
The Fool aims to have its members experience life's epitome in a shorter amount of time, and give members a chance to roughly identify themselves.
1.poster 2.manifesto 3.invitation
4.redesigned major arcana cards slideshow
5.logo 6.cognitive map
7.club garment - first ver.
8.club garment - final ver.
9.fitting
10.site rendered view
11.trailor exterior and interior plans and sections
12.trailor interior rendered view
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